The Bottom Line
Flo Rida, more than any rapper of the moment, has a genius, along with his producers, for crafting incredibly hooky slabs of pop hip hop. On "Right Round," the first single from his upcoming second album R.O.O.T.S. Dr. Luke steps into the production role and they create 3 1/2 minutes of tremendous fun. You will hear echoes of another pop classic, but the new song stands on its own feet.
Pros
- Echoes a true pop classic
- Catchy crash of pop and hip hop
- Incredibly hooky
Cons
- It's not groundbreaking by any means
Description
- Written by T.Dillard, L.Gottwald, A.Grigg, J.Franks, P.Lawrence, B.Mars, A.Bay-Schuck, P.Burns, S.Coy, M.Percy, and T.Lever
- Produced by Dr. Luke and Kool Kojak
- Released December 2008 by Atlantic
Guide Review - Flo Rida - Right Round
In late 2007 rapper Flo Rida kicked off his career in high style with the mega-hit "Low" and a big assist from T-Pain. Casual pop fans were in heaven singing along, while serious hip hop fans could only cringe. This time around it's likely to be the same story. "Right Round" is distinctly catchy and utilizes a bit of the Dead or Alive classic "You Spin Me Round."
For that irresistible pop hook Flo Rida hired the right architect. Dr. Luke, with a long resume from Avril Lavigne's big hit "Girlfriend" to Kelly Clarkson's latest "My Life Would Suck Without You" may just have another pop smash here. Possessing a thumping beat with just enough sway to worm its way quickly into the brain, "Right Round" looks like a sure bet to head to the top of the pop singles charts.
Lyrically, "Right Round" sometimes skates the edge of what might be seen as in good taste in pop radio. It might be a thin line between seeing it as acceptable and not Britney Spears' "If You Seek Amy." However, sexual innuendo has been a consistent element of mainstream pop music since the 50's rock and roll revolution.
